🔗 Share this article This Special Release Pokémon Card Seeks to Curb the Influence Against Resellers To celebrate the arrival of a captivating new book Pokécology: An Illustrated Guide to Pokémon Ecology, an exciting partnership has been formed. The Pokémon Company and London's Natural History Museum are opening a pop-up shop stocked with exclusive merchandise. Fans can look forward to products like stationery, plushes, and artwork all drawing from the museum's theme. For collectors, though, will be a limited-edition Pikachu card, offered as a free bonus at the pop-up. The store is scheduled both on-site at the museum to online from January 26 to April 19. The Book That Inspires the Collaboration Pokécology: An Illustrated Guide to Pokémon Ecology is a much-awaited tome packed with beautiful illustrations that show Pokémon in their wild environments. The concept is the kind of research an in-world scientist might publish once adventurers provide field notes, or what Charles Darwin could have sketched if the famous islands teemed with flying-types rather than birds. Part of the charm lies in the book's scholarly treatment, treating Pokémon as a legitimate scientific inquiry. Author Yoshinari Yonehara and artist Chihiro Kinoshita each possess PhDs in animal behavior and ecology. What Makes This Special Card Stand Out The company regularly to issue special edition cards for major tournaments and brand collaborations. A lot such collector items often feature the iconic electric rodent who serves as the franchise mascot. What distinguishes this new promotion apart is its distinctly bigger dimensions. While exact measurements were not immediately shared, availability will certainly be strictly limited, and fans able to get only a single card with each transaction. Curbing Speculator Activity Per an official statement, a portion of the pop-up items will also be sold beyond the institution itself. But, a wider release will only be select retailers within the UK. Importantly, fans cannot acquire this promo through the official web shop. Although speculator demand is a given, it appears they will have a difficult time hoarding mass quantities on this occasion. If you're feeling left out, consider the upcoming fossil-themed display coming to Chicago in the coming months. "All profits of sales from the museum store and its web shop, which covers Pokémon products, support the Natural History Museum’s non-profit work. That encompasses the efforts of 400 scientists dedicated to conducting studies to discover answers to the planetary emergency," the statement notes.